Mzimu wa kampani: limbikira, yesetsani kuchita zinthu mwangwiro, mopitirira malire
Masomphenya a kampani: kukhala otsogola opanga zida zofukula
Cholinga: Kukhala wopanga nyundo za hydraulic fracturing
Filosofi yamabizinesi: yokhazikika, yokhazikika ngati mzimu
Ndondomeko Yabwino: mosamala, pitilizani kuwongolera, perekani makasitomala zinthu zabwino ndi ntchito zokhutiritsa, kuti kasamalidwe kabwino ka bizinesi kakhale kosinthika mosalekeza.
